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Need Content Ideas for your Article Marketing?

Getting ideas from Public Domain materials for your articles

This article was written by Stephen Chua.

If you want to create original materials without taxing your brain too much, public domain
materials are a good source to get your creative juice flowing.

In a nutshell, public domain
materials are those that are no longer copyrighted. A full explanation of public domain will require the length of a special report but you can easily google about the term ‘public domain’ online. There is no risk of getting sued for copyright infringement because they are public domain, meaning that anybody can use it. Writing articles by using public domain won’t require as much work as writing one from scratch would. This will save you a lot of time too.

You are probably familiar with Walt Disney line of products (Mickey Mouse, Donald Duck, etc). But do you know Walt Disney create those characters from public domain materials?

The Grimm Fairy Tales was very popular in the 1800s. When it went into public domain, Walt Disney saw the opportunity and adapts it for his movies. Of course, he did not use it as it is. He changed the names of some of the characters and give them a modern touch, so that it appeal to those people in his generation.

Yes, you can adapt those public domain works and turn them into motion pictures, audio or other format that you desire but our focus here is to get ideas to write our articles.

With public domain materials, you can simply edit them to your own style and rewrite them as you please to make it suitable for your needs. And you will want to rewrite them because their style of English is a bit different from what we use today as most of the public domain materials were published prior to 1923.

Now, where do you find these public domain materials?

The online search engines
are probably the easiest way to do this.

The other way is to visit the Project Gutenberg site where you can find tons of public domain in ebook format that you can download for free. This is my favorite because many ‘volunteer’ authors also publish their ebooks for free distribution here.

This is one of the easiest way to get ideas to write your articles. You don’t need to scour around the library or the internet
for hours for information and start an article from scratch.

With just one ebook, you can create 10-50 articles easily. This is a free resource
so you can try it out without any risk at all.

If you are serious enough, you can even repackage these public domain works and sell them as your own infoproduct. If you like to know how to leveage the Public Domain in your business, then you should check this out immediately:

Click here to Profit from Public Domain

Enjoy the Free Content!

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Article Marketing – Setting Up Your Rescource Box Correctly?

This article was written by Stephen Chua.

Make Your Resource Box Click-friendly

A resource box is a little “classified-ad” that you usually find at the end of an article. For most article directories, this is the only place that the authors can place a link to their website. And thus this is the most important part of the whole article that you submitted.

In general, the resource box contain the name of the author, a brief description of the author, a brief description of the author’s website and a link. If the readers like what they read, they would tend to click the link to find out where the article came from to read more. Thus it is worth putting the time and effort to create a good resource box.

Having read through many articles as well as written quite a few myself, I realized that having the author’s name and bio in the resource box does not generate a lot of clickthrough. Most of the time, when I clickthrough to any site from an article resource box, it is mainly due to 2 reasons:

1. Curiosity
2. Benefit

As an example, consider this:

Free report reveals how one man from India earned $15,691 of Adsense
commission in one month without prior success. Grab your free report at http://xyz.com and discover his secret strategies now.

This resource box will make me curious and want to know more about the secret strategies. I will most likely click over to the website to get the report so that I can also improve my Adsense income (which is a benefit to me).

There is space limitation for the resource box and so it may be necessary to re-write the resource box a few times to get the length right without sacrificing the curiosity and benefit factors. I once heard an article marketing expert said that he spent less than 15 minutes writing his article, but he will spend 30 min to 1 hour to get his resource box right. That’s how important the resource box is.

For SEO
reason, include your main and secondary keywords in the resource box if possible.

Just like writing actual classified ads or PPC ads, a lot of practice is required. Whenever I browse the article directories, I will copy the resource box of those articles that I’ve read and click through. They will go into my swipe files folder and will help me generate ideas on how to create my own resource boxes.

Check out Article Marketing on Steroids !!

Enjoy!

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How to Get Your Articles Read

This article was written by Stephen Chua.

6 Hot Tips to Get your Articles Read —

Article writing requires a some amount of effort and time on your part. If no one is reading them, it is a waste of time and effort. Here are six tips to get your articles read and enjoyed by others.

1) Use short paragraphs

Long paragraphs can make your article difficult to read. Keep each paragraph short. 3-5 sentences should suffice. In fact, a paragraph can be a single sentence or even a single word!

2) Make use of numbers or bullets

Numbers and bullets can make it easy for readers to digest the information. Format you bullets and numbers with indentations so that your article won’t look like a single block of square paragraphs.

3) Use sub-heading

Use sub-heading to grab readers attention. This can also help connect the paragraphs and make it easy for the reader to move on from one point to another; the transition would be smooth and easy.

4) Use a good attention-grabbing title

If your title can entice a person’s curiosity, you’re already halfway in getting a person to read your article. Use titles like ‘Tips on making her want you more’ or ‘How to make her swoon and blush’.

5) Keep them interested from the start to the finish

From your opening paragraph, use real life situations that can be relate by the reader. Use good descriptions and metaphors to drive in your point but don’t over do it. Use of graphic metaphors and similes would make it easy for them to imagine what you are talking about. Make the experience pleasurable and enjoyable for them.

6) Utilize figures when necessary

Using specific facts and figures can heighten your article because they make the article looks authoritative. But do not make it too formal. The content should still be light and easy for your readers.

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Increase Your Article Marketing Effectiveness in 4 Easy Steps

This was written by Stephen Chua.

A well-written article can drive significant of targeted traffic to your site. It will catch the eyes and interest of your customers and keep them coming back for more. Here are 4 factors that can affect your article effectiveness.

1- Keywords and Keyword Phrases.

An article must should be centered on one main keyword and keyword phrase. This serves as the main theme of your article.

Besides the main keyword or phrase, there should be 3-5 secondary key-phrases related to the main keywords. This gives your article more room to expand without deviating from the main theme.

For example, if you maintain an auto parts site, you have articles about cars and their parts. The main keyword will probably be ‘auto parts’. The secondary keywords could be ‘cheap auto parts’, ‘original auto parts’ and ‘Honda auto parts’.

There are many free keyword research tools online you can use online to do this. Here is one that is free:

Nichebot Classics

2 – Keyword Density

Although this factor has been de-emphasized over the last few years, it can still help your article rank well in the search engines.

Keyword density is the number of times a keyword or keyword phrase is used on an article. The number varies depending on the number of words used in an article. An effective article must have a keyword density
that is not too high or too low. Too high, the article will lose its naturality. Too low, the search engines may ignore it.

A 3-5% density should be good enough. This number is not cast in stone and should be tested.

3 – Good Article Content

Even though keywords are important, you cannot just riddle an article with keywords. They must be reader-friendly. Articles must be able to entertain people as well as provide good and relevant information. Correct spelling and good grammar is also important.

People respond well to figures, facts and statistics. Try to incorporate as many facts as you can in to your article. But do not over do it else your article may become meaningless. It is just a number-filled article that no one understands.

4 – Good resource box with a valid link

If you are going to submit articles to ezines and/or contribute your articles to newsletters and other sites, remember to include a link to your site. A little resource box with a brief description of your site and you should always be placed right after your articles that you have submitted. If people like your articles, they will most likely click on the link directing them to your site.

Even better, offer a free report or bonus in the resource box so that more people will click through to your site to get the bonus. Make sure you have an opt-in form ready to capture these visitors’ name and email address.

If not, you can sign up with any of the following autoresonder service:

Aweber
Getresponse

Article Marketing is a great way to increase your traffic to your site.

Enjoy

Both will provide you with the instructions and codes to create your own opt-in forms.

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